Pudugai Sai Yatra
India · Travel and tourism2,489 WhatsApp booking leads across 20+ pilgrimage and tour campaigns, with monthly volume scaled 14×.
WhatsApp marketing services: ads, API setup and automation
I set up WhatsApp as a working sales channel for your business, connecting your ads to instant replies, qualifying questions and a clean hand-over to your team.
What WhatsApp marketing services include
WhatsApp marketing uses click-to-WhatsApp ads, the official WhatsApp Business Platform and opt-in messages to start and continue sales conversations. It is especially useful in India and the UAE, where many customers would rather message than complete a form.
What I set up
Click-to-WhatsApp ads
Meta campaigns that open a chat with a pre-filled message, so the customer starts in one tap.
WhatsApp Business Platform
API setup with tools such as Wati, with welcome flows, qualifying questions and hand-over to your team.
Follow-up
Opt-in reminders and re-engagement messages, because leads go cold quickly.
Results
A tour operator that took its bookings over WhatsApp. The method is written up in my WhatsApp lead generation guide.
Selvam Packers & Movers
India · LogisticsRebuilt a stalled Search account and delivered 8.3× more monthly leads at 84% lower cost.
What I set up
- Your WhatsApp Business Platform account through a provider such as Wati
- Click-to-WhatsApp campaigns on Facebook and Instagram
- Welcome messages, qualifying questions and hand-over rules
- Approved templates for reminders and follow-ups
- Tracking, so that chat leads are counted and credited to the right ad
Staying compliant
Message only people who have agreed to hear from you, and make it easy to opt out. I do not use bought lists or unofficial bulk-sending tools, because they put your number at risk. A printed QR code can also start a chat from a shop or clinic.
Common questions
How long does WhatsApp API setup take?
It depends on business verification and your provider. Allow extra time for verification and template approval when planning a launch date.
Can WhatsApp connect to my CRM?
Often, yes. Providers such as Wati connect with CRMs and automation tools, so we check what your system supports during planning.
Is bulk WhatsApp messaging allowed?
Only to people who have opted in, through the official WhatsApp Business Platform. Buying lists and using unofficial tools puts your number at risk of a ban.
Do I need the API or is the Business app enough?
The free app is fine for one person answering by hand. Choose the API once you need automation, several team members or campaigns.
Which businesses suit WhatsApp best?
Services where customers have questions before they buy, such as travel, healthcare, home services and moving.